IVE's 4th EP 'IVE SECRET' Physical Albums Are Available in America: How to Support

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While IVE’s upcoming EP titled IVE SECRET will be released globally on August 25, 2025, across the world and on streaming and digital platforms, the album’s physical version will be officially released in the United States a few weeks later on Friday, September 19, 2025. The release of the physical album should give IVE their best chance to make a splash onto the Billboard charts and for the U.S. industry to truly see their impact.

In the past, IVE’s album releases have fared well with U.S. listeners. Despite no physical releases, IVE EMPATHY from earlier this year and 2023’s I’ve Mine both charted on Billboard’s U.S.-based World Albums chart that combines the totals of physical, digital and streaming figures. If physical sales join the group’s already-strong digital presence, IVE will certainly crack higher on World Albums and beyond. The group’s best showing is currently via their full-length I’ve IVE album from 2023 that peaked at No. 7.

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The album is making its way to the States seemingly with Starship Entertainment working more closely with Sony’s independent branch, The Orchard (who were the company that first got BTS’ albums into U.S. stores as well, for those who know the history). While this seems slightly delayed given IVE’s debut in 2021 and signing with Columbia Records in 2023 via a Kakao Entertainment deal…better late than never, I guess?

If IVE can make a splash on the charts with IVE SECRET, it will be exciting to see how the six can make further inroads in America because they have all the factors to make it big in America: well-liked and accessible songs, a top-selling tour, and a full It Girl vibe and mentality.

Check out the details on the different versions of IVE’s upcoming IVE SECRET album below including U.S. specific exclusives. The album will be officially released on Friday, September 19, 2025 — see all the versions available in the U.S. here or scroll down for more information on each package.

IVE SECRET (GASP! VER.)
Available at Amazon - $24.98
Benefits: US Exclusive Photocard (1 of 6, First Press Only)
SHOP AMAZON

Official product description: 1 PHOTOBOOK (80P), 1 CD, 1 FOLDED POSTER (FIRST PRESS ONLY), PHOTOCARD (1 OF 6), INSTANT PHOTO (1 OF 6), 1 STICKER (FIRST PRESS ONLY), US EXCLUSIVE PHOTOCARD (1 OF 6, FIRST PRESS ONLY

IVE SECRET (SHH VER.)
Available at Amazon - $24.98
Benefits: US Exclusive Photocard (1 of 6, First Press Only)
SHOP AMAZON

Official product description: 1 PHOTOBOOK (80P), 1 CD, 1 FOLDED POSTER (FIRST PRESS ONLY), PHOTOCARD (1 OF 6), INSTANT PHOTO (1 OF 6), 1 STICKER (FIRST PRESS ONLY), US EXCLUSIVE PHOTOCARD (1 OF 6, FIRST PRESS ONLY)

IVE SECRET (PSST! VER.)
Available at Amazon - $24.98
Benefits: US Exclusive Photocard (1 of 6, First Press Only)
SHOP AMAZON

Official product description: 1 PHOTOBOOK (80P), 1 CD, 1 FOLDED POSTER (FIRST PRESS ONLY), PHOTOCARD (1 OF 6), INSTANT PHOTO (1 OF 6), 1 STICKER (FIRST PRESS ONLY), US EXCLUSIVE PHOTOCARD (1 OF 6, FIRST PRESS ONLY)

Additional Retailers:

• Official Store

• Target

• Record Store Day